Tasteware refers to software or digital tools that go beyond mere functionality to express personal taste, identity, and lifestyle. These are apps or tools curated not just for what they do, but for what they say about the user — their aesthetic, values, and cultural alignment.

These are designed and selected not solely for utility, but to project a carefully constructed identity via visual design, deliberate experience, and shared cultural values.

-> via you are what you launch: how software became a lifestyle brand